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“Dear everyone, playing for Juventus, working for Juventus; one goal: Winning. Those who have the privilege of wearing the Juventus jersey know this. Those who work on the team know that hard work beats talent if talent does not work hard. Juventus is one of the greatest clubs in the world, and those who work or play there know that the result is the child of the work of the whole team.

We are accustomed by history and DNA to winning. Since 2010 we have honored our history by achieving extraordinary results: the Stadium, nine consecutive men’s championships, the first in Italy to have a Netflix and Amazon Prime series, the J|Medical, five consecutive women’s championships from day zero. And again, the deal with Volkswagen (few people know this), the Berlin and Cardiff finals (our big regrets), the agreement with Adidas, the Next Gen Coppa Italia, the first club to represent clubs in the Uefa Executive Committee, the J|Museum, and so much more.

Hours, days, nights, months and seasons with the goal of always improving in view of a few decisive moments. Each one of us knows how to call to mind the moment before stepping out onto the field: you come out of the locker room and turn right, about 20 steps down with a grate in the middle, another dozen steps up and you’re there: ‘el miedo escénico’ and in that moment when you know you have the whole team with you the impossible becomes doable. Bernabeu, Old Trafford, Allianz Arena, Westfallen Stadium, San Siro, Geōrgios Karaiskakīs, Celtic Park, Camp Nou: wherever we have been when the team was compact we feared no one.

When the team is not compact you expose your side to the opponents and this can be fatal. At that moment you have to have lucidity and contain the damage. Our awareness will be their challenge: to live up to the history of Juventus. I will continue to imagine and work for a better football, comforted by a phrase by Friedrich Nietzsche: “And those who were seen dancing were thought to be insane by those who could not hear the music."

Remember, we will recognize ourselves everywhere with a look: We are the people of Juve! Fino alla fine..”